PEST Narrative
Uppdaterad: 4/11/2017
PEST Narrative
Du hittar den här storyboard i följande artiklar och resurser:
PEST Analysis

PEST-analys

Genom Nathanael Okhuysen

När man förbereder sig för framtiden, deltar företagen i strategisk planering. Denna process tittar på faktorer både inom och utanför företaget, och använder ofta SWOT-analys eller liknande ramar för att organisera den genererade informationen. Strategisk planering som granskar externa faktorer kallas miljöskanning.


Kolla in några av våra andra affärsartiklar!



Storyboard Beskrivning

PEST analysis example - environmental scanning

Storyboard Text

  • Recently, Sophie has thought about selling her crafts online. She likes it as a hobby, but wants to know how viable it would be for supplementing her income.
  • She worries it won't be successful though. She knows other people who have poured time and money into their online businesses without ever turning a profit.
  • Sophie decides to do some environmental scanning to decide if it's a good time to start an online store. She uses Storyboard That to organize her research, analyze opportunities, and inform her business plan.
  • Storyboard That's presentation options help her discuss her idea to fellow hobbyists, and even secure a small business loan.
  • Because she did her research and prepared, Sophie is careful in transitioning her hobby into a job. She has realistic expectations, and is prepared for the future. She is the proud operator of a successful small business!