Når man forbereder sig på fremtiden, involverer virksomheder sig i strategisk planlægning. Denne proces ser på faktorer både inden for og udenfor virksomheden, og bruger ofte en SWOT-analyse eller lignende rammer til at organisere de genererede oplysninger. Strategisk planlægning, der undersøger eksterne faktorer kaldes miljøscanning.
Strategic Planning and management & environmental scanning - PEST
Storyboard Tekst
Glide: 1
Raw Materials
Increased cost of mineral rights is not offsetting lower personnel and equipment costs for new deposits. Raw material costs are projected to rise over the next 5 years.
Glide: 2
Inflation
Inflation rates of the dollar are low and trending down. This has no direct impact on widgets, but could impact exchange rates in the next year.
Glide: 3
Global Economy
The global economy continues to be healthy, but EU instability and economic downturns in Brazil, Russia, and Saudi Arabia threaten to disrupt growth.
Glide: 4
Interest Rates
First National Bank of Anytown
Interest rates remain low. Credit is readily available for business expansion.
Glide: 5
Local Unemployment
Several of our primary manufacturing locations are experiencing very low unemployment. This could increase turnover and/or wages in the near future.