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Hey bruh! Why should I have a consistent color palette for my website?
There's a great many reasons for that. Let me explain.
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How do I choose important colors for my website then?
Color is one of the most powerful tools in website design. It can be used to attract attention, express meaning, create desire, drive conversions, and even earn a customer’s loyalty.
Good color choices take careful planning and when done correctly can influence how a visitor interprets what they see as much as layout and copywriting.
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I see, you're right that makes a lot of sense.But what if my brand colors don't work well with the website?
The best way I can say is; first try using your brand colors. They will give the user a sense of brand recognition .
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Why is that? Don't people like colorful things?
The trick is not using too many colors. It can sometimes turn off users from using your site
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Ahh choosing good colors seems very daunting.
Not necessarily always. Too many colors can compete, can cause eye fatigue and overwhelm users.
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And what might that option be?
When in doubt black and white never hurts anyone.
Don't worry! There's always one option that works well everywhere.
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