SoLoMoFoo Business Model Comparison
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Hoe u de Juiste Go-to-market-strategie Kiest
Door Aaron Sherman
Dit is het tweede deel van onze geïllustreerde gids voor productontwikkelingsreeksen. In het vorige artikel maakten we een geweldig liftpaneelvoorbeeld verhaalbord dat ons product beschreef en ervoor zorgen dat de kern van onze visie een product was dat mensen echt zouden willen gebruiken. Alhoewel we nog steeds heel vroeg in onze productstrategie nog een tijdje zijn om een aantal zakenstrategieën te kunnen doorlopen, zullen we in de loop van het productontwikkelingsproces diepere gesprekken hebben.
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Storyboard Beschrijving
Business Model Comparison to help with gtm or go to market strategy
Storyboard Tekst
- Revenue Model
- Selling Licenses to a Company
- Enterprise
- 50 Licenses for $49.95 per Year
- Buy Now
- Ad Revenue
- Consumer
- Free Cupcakes on the 7th floor kitchen
- Growth Model
- The IT deparment will log in to solomofoo.com and purchase licenses for however many users they need.
- Convincing HR this is a Great Benefit
- As part of the in-app experience ad banners will be shown to users.
- Viral Usage
- CLICK ME!!!! I'm an Ad!
- Five EASY ways to improve Company Morale
- Follow me and all my snacks. Just Install SoLoMoFoo
- User Benefits
- Go after the HR market who has budget to afford the software, that IT will then install. Sponsored blog posts on tips and tricks is a great channel.
- Happier Employees
- I love the increase in free food in the office!
- Whenever food is shared, add the ability to leave a print out with a QR code for people to subscribe to updates.
- Personal Praise
- You just received a new review
- Corporate customers are happy if their employees are happy. When employees are hangry, everyone loses!
- For the person bringing in the snack, feeling appreciated for their craft is a major ego boost.
- AMAZING CUPCAKE
- Risk
- Legal Liability
- Please be very careful. You already know you have a dangerous peanut allergy!
- Strangers Showing Up
- Who are these people?!
- Companies don't want to be liable if there is a bad reaction to free food and they are perceived as being a part of the process and therefore responsible.
- If random people start showing up at the door the person who posted the food is going to look foolish! In the enterprise version alerts are automatically localized to the company.
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