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SoLoMoFoo Personas

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SoLoMoFoo Personas
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Storyboard Descrizione

Creating Personas for New product development

Testo Storyboard

  • Promoting Pete
  • - Be in the know about technology before everyone else
  • - Promoting Pete loves to tell people about the newest greatest products
  • USE CASES
  • ABOUT
  • Baking Bridget
  • - Bridget likes to bake over the weekends and often finds herself with too many baked goods.
  • USE CASES
  • - Bring baked food into the office and make sure people enjoy it - Hear feedback on what people like so she can improve her skills
  • - People thank her for her work
  • ABOUT
  • ABOUT
  • NICE TO HAVE
  • Hangry Henry
  • - Find out where snacks are before anyone else.
  • - Henry usually skips breakfast and can be a bit "Hangry" when he doesn't eat.
  • USE CASES
  • ABOUT
  • CONCERNS
  • - Friends not liking his recommendations
  • NICE TO HAVE
  • - Newsletters that tell him about new features - Referral program to track how much influence he has
  • SoLoMoFoo Personas
  • CONCERNS
  • - Doesn't want to "email the company" about her cupcakes
  • CONCERNS
  • - Not being hangry
  • NICE TO HAVE
  • - Food ratings on who has the best freebies - Allergy warnings
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