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Test Your Assumptions - Entrepreneurship Example
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Storyboard Descrizione
TagBack T-chart testing three business beliefs (would people use it, can it make money, can we build it) against what the team learned.
Testo Storyboard
Diapositiva: 1
Would People Use It?
We believe students will put tags on their stuff. Test: give 20 free tags to one class; pass if 12 use them within a week.
Diapositiva: 2
Usage: What We Learned
15 of 20 used them, mostly on water bottles. Keep.
Diapositiva: 3
Can It Make Money?
We believe parents will pay $6 for 10 tags. Test: post a pre-order form in the PTA newsletter; pass if 25 parents sign up.
Diapositiva: 4
Price: What We Learned
Only 11 at $6, but 31 when we offered a $10 family pack of 25. Change the offer.
Diapositiva: 5
Can We Build It?
We believe we can print waterproof QR tags that survive the washer. Test: wash three sample tags five times.
Diapositiva: 6
Build: What We Learned
Paper stickers failed; iron-on fabric labels passed. Change the material.