Quando si prepara per il futuro, le aziende si impegnano nella pianificazione strategica. Questo processo esamina i fattori sia all'interno che all'esterno della società e spesso impiega un'analisi SWOT o un quadro simile per organizzare le informazioni generate. La pianificazione strategica che esamina i fattori esterni è chiamata scansione ambientale.
Strategic Planning and management & environmental scanning - PEST
Testo Storyboard
Diapositiva: 1
Raw Materials
Increased cost of mineral rights is not offsetting lower personnel and equipment costs for new deposits. Raw material costs are projected to rise over the next 5 years.
Diapositiva: 2
Inflation
Inflation rates of the dollar are low and trending down. This has no direct impact on widgets, but could impact exchange rates in the next year.
Diapositiva: 3
Global Economy
The global economy continues to be healthy, but EU instability and economic downturns in Brazil, Russia, and Saudi Arabia threaten to disrupt growth.
Diapositiva: 4
Interest Rates
First National Bank of Anytown
Interest rates remain low. Credit is readily available for business expansion.
Diapositiva: 5
Local Unemployment
Several of our primary manufacturing locations are experiencing very low unemployment. This could increase turnover and/or wages in the near future.
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