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Social Media Ad Campaign - Marketing and Advertising Example

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Social Media Ad Campaign - Marketing and Advertising Example
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Montāžas Apraksts

A three-post TagBack "Lost and Found Week" social media campaign (tease, show, ask) with a plan for measuring success.

Montāžas Teksta

  • Slidkalniņš: 1
  • Post 1: Tease (Monday)
  • TagBack - Monday
  • 
  • LOST + FOUND
  • Guess how many hoodies are in here. Answer on Friday.#LostAndFound #BackToSchool
  • A photo of the overflowing lost-and-found bin. "Guess how many hoodies are in here. Answer on Friday." #LostAndFound #BackToSchool
  • Slidkalniņš: 2
  • Post 2: Show (Wednesday)
  • TagBack - Wednesday
  • 
  • TagBack
  • ▶ 0:15
  • Scan it, and it knows where to go. No phone number shown.#TagBack
  • A short video of a label being scanned. "Scan it, and it knows where to go. No phone number shown." #TagBack
  • Slidkalniņš: 3
  • Post 3: Ask (Friday)
  • TagBack - Friday
  • 
  • TagBack
  • 25 labels for $10
  • Link to order
  • 142 hoodies. Zero names. 25 TagBack labels for $10. Link to order.#TagBack #NameItScanIt
  • "142 hoodies. Zero names. 25 TagBack labels for $10. Link to order." #TagBack #NameItScanIt
  • Slidkalniņš: 4
  • Measuring Success
  • We will count:1. Link taps on post 32. Orders vs. the week before
  • Link taps on post 3, and orders that week compared with the week before.