Qualitative Method

Why do you like the Qualitative Forecasting Method
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Because it's simpler no math involved it's just based on judgments and personal experiences
In my expert opinion I say no.
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I agree no Facebook during business hours.
Four Important Methods Jury of Executive Opinion Opinions of Sales People Consumer's Expectations Delphi Method
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Jury of Executive Opinion Relevant opinions from experts are taken, combined and averaged
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Opinions of the Sales Person Since sales people are closer to the consumers they can estimate future sales in there own territories
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Consumer's Expectations Involves taking a survey
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But sometimes this method does not get the respect it deserves
Why do you say that?
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Because executives like seeing graphical representations of situations
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Yep. Nothing like graphs to get your blood pumping
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http://www.preservearticles.com/ 2012051832355/4-important -methods-of-qualitative- forecasting-techniques.html http://www.sagepub.com/upm-data/4914_Mentzer_ Chapter_5_Qualitative_ Sales_Forecasting.pdf http://forlearn.jrc.ec.europa.eu/guide/ 4_methodology/meth_quanti-quali.htm

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