Consumer Decision making Cartoon Assignment
Storyboard Text
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- You make too much noise!Get Out!
- Step 1: Problem Recognition
- I need to find a house.
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- Step 2: Information Search
- I'm looking for a house. Do you know any good places?
- I see. What do you think about this house?
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- OMG It's Santa Claus!
- Step 3: Evaluation of Alternatives
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- This house is cheaper... but the other house is bigger and has more rooms...
- This house has...
- Step 4: Product Choice
- I'm going to choose house #1. Even though this house was more expensive. It has all the room I need for my workshop and toys
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- Step 5: Post-Purchase Evaluation
- Wow! I'm so glad I made this choice! Now I can keep making more toys.
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