Houseplants for Trees
Storyboard Text
- Shopping for new houseplant
- Buy me and we'll make a 25p donation to your local tree planting projects.
- Buy me and 25p will go to planting trees in your area
- LOCAL FLOWER SHOP
- Or visit: AnyTownNeedsTrees.org
- LOCAL FLOWER SHOP
- TREES?
- TREES?
- Find out more by scanning the QR code
- Find out more by scanning the QR code
- Scanning the tag's QR code...
- YOU
- ...takes you to local project site
- AnyTownNeedsTrees.org
- We're just 2 miles away from you
- Come join us!
- TREES. THANK YOU
- Chloe is bored and lonely so she visits her local flower shop for a chat and to pick a new house plant for her flat. She notices that some of the plants have a new tag on them...
- Back at Chloe's flat
- "Yeah, it's a new initiative I've joined", the shopkeeper explains, "Buy a plant and you'll be supporting local tree planting too. Here let me help you scan that code".
- Next day at AnyTownNeedsTrees
- Just planting 🌲🌲🌲 with Matt
- "The QR code links to a local tree planting project inc. how your 25p is being spent and chances to connect and get involved."
- Later at Local Flower Shop
- Plant a tree & make new friends
- Thanks so much for the donations. How's it working for you?
- "Maybe I should go and check out that AnyTownNeedsTrees tree planting project? They were asking for volunteers"
- Me too
- I'm still bored and fed up
- "I'm not just doing it for the 'gram, but this is such a lovely photo", thinks Chloe, "Maybe I can get others to come along next time?"
- Where r u ?!!
- So cool 💚💚
- Matt is cute 😍
- It's a win-win. The shopkeeper and AnyTownNeedsTrees agree to keep going with the scheme.
- Great! Sales of tagged plants are up 10% over the others
- AnyTownNeedsTrees
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