BaseCamp
Storyboard Text
- 1) Interviewed: My daughter2) Status: Married with three boys3) Age 354) Kids age: 7, 6, 1.5
- Step 1Empathy Interview
- I have a Dacia Logan station Wagon
- I think that the hardest thing is shopping with the kids.First to buckle them to the chairs, especially the one in the middle.
- OK.
- Hi Moran,I will like to do an interview with you regarding your pain points in your vehicle
- What vehicle do you own?
- And what would you say its the most painful thing with your car?
- And the second, to put all the groceries in the trunk, that is already full of other things, like the stroller, the baby bag, some games, etc.
- I would say that the place in the trunk is more critical for me, but would be happy if I can also get a solution for the other issue.
- OK, Thank you for your time.
- I understand. So if you will be able to solve one of these issues, which of them is more critical?
- How might we design a modular vehicle to meet multiple user needs for different requirements
- Problem: "I always compromise when purchasing and using a vehicle"
- Brainstorming according to "Scamper" method
- *****Example on another field******Once:
- Become:
- After pivoting we decided to choose one solution according to the HMW:"Inflate the trunk to get more place"
- Our idea after brainstorming
- Image Attributions:10597860 (https://www.pexels.com/photo/close-up-shot-of-cassette-tape-and-cassette-player-10597860/) - cottonbro studio - License: Free To Use / No Attribution Required / See https://www.pexels.com/license/ for what is not allowed4549416 (https://www.pexels.com/photo/person-holding-smartphone-4549416/) - Plann - License: Free To Use / No Attribution Required / See https://www.pexels.com/license/ for what is not allowed2101733 (https://pixabay.com/photos/bicycle-mountain-bike-wheel-cycling-2101733/) - FelixMittermeier - License: Free for Most Commercial Use / No Attribution Required / See https://pixabay.com/service/license/ for what is not allowed1051078 (https://www.pexels.com/photo/woman-using-map-on-gray-car-compartment-1051078/) - Element5 Digital - License: Free To Use / No Attribution Required / See https://www.pexels.com/license/ for what is not allowed7224673 (https://www.pexels.com/photo/elderly-man-in-the-jacuzzi-7224673/) - cottonbro studio - License: Free To Use / No Attribution Required / See https://www.pexels.com/license/ for what is not allowed2350518 (https://www.pexels.com/photo/white-and-blue-horse-carousel-2350518/) - V gtrei - License: Free To Use / No Attribution Required / See https://www.pexels.com/license/ for what is not allowed
Image Attributions
- 1051078 - Element5 Digital - (License Free To Use / No Attribution Required / See https://www.pexels.com/license/ for what is not allowed )
- 10597860 - cottonbro studio - (License Free To Use / No Attribution Required / See https://www.pexels.com/license/ for what is not allowed )
- 2101733 - FelixMittermeier - (License Free for Most Commercial Use / No Attribution Required / See https://pixabay.com/service/license/ for what is not allowed )
- 2350518 - V gtrei - (License Free To Use / No Attribution Required / See https://www.pexels.com/license/ for what is not allowed )
- 4549416 - Plann - (License Free To Use / No Attribution Required / See https://www.pexels.com/license/ for what is not allowed )
- 7224673 - cottonbro studio - (License Free To Use / No Attribution Required / See https://www.pexels.com/license/ for what is not allowed )
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