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customer segmentation

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customer segmentation
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  • Tony smith is an 22 year old African american college dropout. he considers himself an entrepreneur while living/making music in his moms basement. Tony has been making music and working part time at walmart. while having a job tony has dreams of making it big one day with his music. on his free time he often makes music and studies artist and rap labels. He is aware that artist dont always get the best side of a deal when it comes to signing with labels and wants to make sure thats not the case with him. Tony would be a great signee to my label
  • Adrain is a 27 year old hawaiian and son of a club owner. He is bartender at his fathers nightclub. he lives in an very modern home in uptown charlotte. adrian is going to school for computer enginerring becuase he has wanted to become a producer since he was a kid so he only works fridays- saturdays. being a nighclub worker he is always sorruonded by music and enjoys it. he is especially interested in th art that come into making beats and rythms. And since he wroks in a nightclub he knows what music the people want to hear. he would be a great producer for my label
  • Terry is a 30 year old african american male. he wroks as a bodygaurd for a nightclub in downtown raleigh. In his free time he goes to the gym and keeps himself in shape so he can keep performing at his job. he has a family and is trying to use his expereince in looking for a simmillar job with better pay. he would be a great customer for my label
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