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- Slide: 1
- Normative Collective Action
- THE CLIMATE IS CHANGING! WHY AREN'T WE??
- THERE IS NO PLAN(ET) B
- OUR FUTURE IS IN YOUR HANDS
- PEACEFUL PROTEST IN PROCESS
- Psychology research shows that different forms of collective action - actions people take as group members to improve group conditions - create different public reactions...
- Slide: 2
- Non-Normative Collective Action
- You'll have to get through us first!
- HEY!
- Non-normative tactics like blocking construction or disrupting public spaces gain significantly more media attention and visibility...
- Slide: 3
- The Media
- The climate protesters tying themselves to a tree is wayyy more interesting
- Yeah, it's for sure going viral!
- Which story should we run??
- Research shows peaceful protests elicit more public sympathy, while disruptive tactics often create backlash and negative stereotyping
- Slide: 4
- Public Perception
- DISRUPTIVE AND DELUSIONAL PROTESTERS TIE THEMSELVES TO TREE
- Research shows peaceful protests elicit more public sympathy, while disruptive tactics often create backlash and negative stereotyping
- Slide: 5
- The Activist's Dilemma
- Slide: 6
- The Radical Flank Effect
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