Product Solution Benefit
You can find this storyboard in the following articles and resources:
User Templates for Product Development
By Aaron Sherman
Product development focuses on two arenas: creation and innovation. Both are expensive and eat up time. Rather than build a product prototype or invest in a new process, your organization can share a storyboard.
How to Create an Elevator Pitch
By Aaron Sherman
You've got great ideas, but don't know where to go. Don't worry, Storyboard That has an excellent resource for product development and establishing yourself in a market.
Start at Part 1: The Elevator Pitch of Storyboard That's Illustrated Guide to Product Development.
B2B vs. B2C Customer Journey Mapping
Journey Maps are narrative stories of your users that allow you to see how a customer may have a need for your product, how they would come across your product, and how your product can benefit them. Creating these maps lets us realize where we may have flaws or gaps in our marketing strategy or use case scenarios. Having a real and relatable customer story allows us to come up with the most logical solutions for our problems.
Check out some of our other business articles!
Storyboard Description
Use Case template - Product storyboard Template
Storyboard Text
- Problem Experienced
- I am doing ______________ and really wish I could ______________
- Solution Search
- I try the obvious solution ______________ but ______________
- Product Discovery
- Oh I just found ______________ by ______________
- Clearly show an example scenario where the customer is experiencing a pain point where they would want your product.
- Product Experienced
- All I do is hit this magic button...
- For most problems there is an existing solution, explain why it doesn't quite work in your scenario.
- Problem Alleviated
- ______________ shows up at ______________
- Show a plausible way your user could be introduced to your product/offering. Google? Word of Mouth?
- Beneficial Outcome
- Wow! This product saved me ______________ and let me ______________
- Show a magical solution that largely ignores the bigger question of how the technology works behind the scene.
- Magic Button
- After the magic button is pressed, what happens from a customer perspective?
- Why is the customer happy? What benefit to them was experienced?
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