Hackstory
Storyboard Text
- Hello, this is Jeff from food authority Albertsons. How can I help you?
- Hi, how do I make grocery shopping really FUN for my kid?
- Hmm, can you tell me more?
- Well... I am JENNY, a millennial mom...
- and this is Zinni
- Zinni's is a happy kid, but sometimes she can be a handful like when she has to have her veggies
- ... or when we go grocery shopping
- Are we done?
- I am so bored...
- Can I have candy?
- MO...M!
- Well, if I didn't have the distraction, I'd have more time to shop for the right healthy products.
- OK, so what would the ideal experience be?
- When Zinni scans the item barcode, fun things happen in the app!
- Have you tried the kids mode on the app? That should keep Zinni engaged.
- She is more likely to try these choices...plus you can skip the checkout lines with the Scan&Pay app!
- She'll learn interesting facts about her food while you shop ... She is more likely to try those healthy choices.
- Have you tried the kids mode on the app? That should keep Zinni engaged.
- Plus you get the benefits of touchless shopping and skip the checkout lines!
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