Jenna - Mirror storyboard
Storyboard Text
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- Jenna and her family wake up and do their usual mad morning dash. She realizes while dressing her kids that there’s a hole in the knee of her daughter’s leggings. Her son's pants are also a little small. They'll need some new clothes.
- Jenna makes a mental note to try to fit shopping into her day. She walks past a storefront carrying those items on the way to her office, but doesn’t have time to stop.
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- Jenna thinks she might be able to run to the store at lunch, but work gets too busy and she can’t leave.
- Mad dash back home. At pickup, Jenna talks with other parents on the school’s playground-- they bemoan how hard it is to find time to shop, and compare notes on which places have the best clothes for kids-- which have the best styles, and the most reasonable prices.
- One father tells her how smoothly he's able to shop on his favorite store’s site. He likes how he can add things to the cart on his phone, but do a final review easily by logging in once home. He shows Jenna the site on his phone screen-- Jenna likes the simple interface and options for viewing several items at one time. She also happens to spot some cute leggings that she knows her daughter would like, as well as a few other items.
- That night, after getting the kids to bed, Jenna logs onto the store’s site and is able to quickly find leggings and other clothes for her kids. On the home page, she sees a dress she might like for herself-- she decides to browse. Impressed with the easy checkout process and pleased with how quickly she was able to check this off her list, Jenna closes her computer. She's done in time to sit with her husband to catch an episode of their favorite show on Netflix before bed.
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