Week 5 storyboards
Storyboard Text
- Team Broncos Identifies a Need"Manufacturers are betting that the consumers who don’t have room for full-sized [washer and dryers] will pay handsomely for the privilege of an at-home option that fits their space” (Janeway, 2018).
- After our initial research we determineda customer in a small apartment or home wants a more convenient and quick way to do their laundry.
- A Google search on changing the direction of a washing machine door opening yields 142 million results of questions on forums and instructional videos, with few options for actual machines for sale with that capability.
- We believe that one of the main problems our customers are trying to solve is finding a more convenient way to do laundry and avoid the hassle of going to the laundromat.
- Possible Solutions
- We conducted multiple types of ethnographic research including; journey mapping, interviewing for empathy, empathy mapping, and creating customer profiles.
- #1 - The Darling A washer and dryer door that slides away into the machine
- Through our ethnographic research we determined that doors of the washer and dryer are a big issue in tight spaces, often interfering with walkways and other doors, causing unwanted congestion.
- After multiple brainstorming sessions, we narrowed it down to three solutions and then ultimately picked one to create a prototype.
- Team Broncos developed a roll up door for washers and dryers that will make transferring clothes from one unit to the other easier as well as make the units more usable in small spaces
Over 30 Million Storyboards Created