2 minute video story board
Storyboard Description
This is a very rough draft for a marketing video for a Chinese language newpaper
Storyboard Text
- The Epoch Times is the world's largest independent Chinese newspaper
- Why are we #1?
- The Epoch Times is #1 because we work for John and Jane.
- Meet John Xu and Jane Dai. They're in their 30s or 40s. (add kids) with kids.
- Meet John Xu and Jane Dai. They're between 35 - 50, (Add kids one by one) have one, or two children .
- They've been here less than 15 years, and more of their relatives are arriving every day.
- They need to learn about life in a new country
- *Experian Simmons 2011
- They've got money to spend.
- More to spend on average than any other group.
- 2010 US census
- 2011 Experian-Simmons
- "Asian American buying power, currently at $718 billion, is estimated to reach $1 trillion by 2017."
- Nielson Report, Q3, 2012
- The Epoch Times helps them make choices and find what they need.
- From local editorial about John and Jane's community.
- To National News
- National Ethnic Press and Media Council of Canada — “Excellence in editorial/free expression, best concept and visual presentation.”
- And of course the Award Winning, in-depth China news and analysis that made us a household name....
- Made our website #1
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