A real-life emergency occurs and a person is found bleeding in the middle of a street. A group of bystanders is present.
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One of the bystanders have a set of just-in-time instructions on how to handle a life-threathening bleeding in his jacket.
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20 x 30 cm =Life-threathening
Estimate bloodloss
Apply pressure
The instructions have easy to read and see labels/pictures in it on how to act. The pictues should be representative on how a real-life scenario can play itself out.
How can I help?
The bystander quickly finds the page on how to treat a bleeding. Yet, the bystander doesn't know how serious the injury is, since he have never encountered a bleeding victim before.
Estimate bloodloss
The instructions are adapted to how laypeople should act, but also how people naturally act in case of an emergency, using easy to follow heuristic guidelines.
Taking the first step is crucial, but with the help of one person, additional bystanders might step in and give additional assistance.