Aspen on Twitter
Storyboard Text
- Aspen is on Twitter feeling overwhelmed.
- Aspen discovers that Twitter recently had a makeover with its features.
- This is really interesting!
- Aspen decides to test the Twitter revamp out for herself.
- Aspen is on Twitter ready to engage with her professional interior design community. She becomes frustrated with the noise and chaos of rude posters and hot-button topics she doesn't want to view at the moment. She likes to peak at hot-button topics, but she wants to do so at her discretion and she wants rude comments to be omitted.
- Aspen now feels less annoyed with rude Twitter material.
- Aspen discovers Twitter had a makeover that would allow her to manage her content preferences. That means she would be able to communicate with her community without feeling like she's over-inundated by the noise of Twitter posts with unrelated content to her at the moment.
- Aspen feels like she's able to connect more with her community.
- While at her local coffee shop, Aspen decides to try the new features on Twitter. She easily manages the content she wants to see in the moment and discovers there's a juicy content feature that she can view when she's not in professional mode that also has the ability to filter out the rude comments she dislikes.
- Aspen is gaining more of a blog following and interior design clientele.
- Aspen is feeling a sense of balance in her life now that she is able to weed out rude posters and commenters.
- Aspen feels like she's able to connect more meaningfully with her community with the option to manage preferences. Her audience can see more of her content and she can view her fellow interior design thought leader's content more.
- Because Twitter has a better system to tailor-fit content to the individual's preferences, more followers are seeing Aspen's content. This is creating a boom in her traffic on her professional blog and with her interior design clientele.
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