A sketch wireframe is a visual representation of a website or app's layout and content structure. It is usually created at the beginning of the design process to establish the basic design elements and layout without focusing on the details.
Sketch wireframes are important because they allow designers to quickly create and test different design ideas without getting bogged down in details. They help designers establish the basic structure of a design, identify potential design problems early on, and communicate design ideas to stakeholders.
Sketch wireframes are best used as a tool for brainstorming and ideation, as well as for testing different design concepts quickly and efficiently. They can also be used to communicate design ideas to clients or team members, and to establish a shared understanding of the design direction.
A Sketch wireframe typically includes the layout and basic structure of a website or app, including elements such as headers, footers, navigation menus, content areas, and placeholders for images and other media. The wireframe may also include annotations or notes on specific design elements or functionality.
Wireframes should be intentionally minimalist and bleak. The point of wireframing is not to be distracted by color palettes or blinking icons, but rather to focus on the core layout and design of the page. Leave out the color and flash and focus on the order of elements and placement of your call to actions.
When creating a wireframe, you should always be asking for feedback from co-workers or team members. Try to ask people from various departments, as each will offer a unique perspective on what they like about your wireframe design and where there is still room for improvement.
Pick one clear page goal or objective. Is the goal of this page to capture the user's email address so a sales rep can follow up? Is it to have the user start a free trial? Or is it to guide them through a self-service purchase process? Whatever it is, pick one goal and always keep that goal in mind when designing.
Sketch wireframes are not always necessary, but they can be a helpful tool in establishing the basic structure and layout of a design before moving on to more detailed design work.
Sketch wireframes should include enough detail to communicate the basic structure and layout of a design, but not so much detail that it becomes time-consuming or distracting to create. The level of detail required will depend on the specific design project and the needs of the design team or stakeholders.