https://www.storyboardthat.com/create/value-proposition

Create a Value Proposition


Start Your Value Proposition

5 Steps to Creating a Value Proposition

A value proposition, otherwise known as your unique selling proposition (USP), is what separates your business from the rest of the companies in your market. It’s what makes your company and your product unique. Your value proposition should appeal directly to your intended target audience and should speak to their needs or concerns. Having a strong value proposition is essential in today’s world. With countless competitors in virtually every market, it’s necessary to make your product stand out and prove to potential buyers that you’re the right choice.


  1. Research your market – First, you need to know the audience you’re trying to appeal to. Conduct some basic market research and learn what type of users you think will use your product. How old are they? What does their work or education background look like? Knowing these pieces of information will allow you to create a more accurate value proposition.
  2. Conduct a competitive analysis – Next it’s time to research the competition. Look into other companies who are going after your intended target audience. How does their product work? What are their price points? Conduct a competitive analysis and analyze the competition.
  3. What problem are you solving – Now that you know a little more about your market, you need to decide exactly which problem your product is aiming to solve. Fill in the template – “I want to achieve [outcome], so I use [product name]”. Using this template will guide you towards the problem you’re trying to solve.
  4. Create your elevator pitch – Now that you know what problem you’re solving for, it’s time to create a quick and concise product pitch. Creating an elevator pitch will allow you to quickly and clearly impress potential investors or business partners.
  5. Create and market your product – Lastly, it’s time to bring your product to life. Now that you know your target audience, know your competitors, know the problem you’re solving, and have your pitch down, it’s time to start creating. Get your website live, start email campaigns, and go outbound to potential users. Work off their feedback and constantly be iterating your product to match user expectations.

Create a Value Proposition  







Create a Value Proposition  


Pricing

Just per month per user!

/month

billed annually

See Full Pricing Page

More Things You Can Create!




I Can't Draw!

What if I can't draw?

  • Don't worry, neither can we.
  • We have over 1200 pre-made scenes and characters for you to use!
  • All of our scenes and characters are customizable and easy to edit!

I Have No Time!

What if I have No Time?

  • We know it! We are super busy too!
  • Creating with our platform is fast and easy with our drag and drop artwork.
  • When you sign up for an account, you can save your work and come back and edit it at any time.

I Like to Eat Crayons!

I Like to eat crayons!

  • Don't worry, crayons are non toxic!
  • If you've found this joke, at least we know you are reading this...
  • Which means you will definitely want a two week free trial


Create a Value Proposition  

Help Share Storyboard That!


Looking for More?

Check out the rest of our Business Articles and Resources!

All Business Resources | Product Development | Negotiation | Business Frameworks | Film and Video Resources

Start My Free Trial
Start My Free Trial
https://www.storyboardthat.com/create/value-proposition
© 2018 - Clever Prototypes, LLC - All rights reserved.
Explore Our Articles and Examples

Try Our Other Websites!

Photos for Class – Search for School-Safe, Creative Commons Photos (It Even Cites for You!)
Quick Rubric – Easily Make and Share Great-Looking Rubrics
abcBABYart – Create Custom Nursery Art
Prefer a different language?

•   (English) Create a Value Proposition   •   (Español) Crear una Propuesta de Valor   •   (Français) Créer une Proposition de Valeur   •   (Deutsch) Erstellen Sie Einen Wertvorschlag   •   (Italiana) Crea una Proposta di Valore   •   (Nederlands) Maak een Waardevoorstel   •   (Português) Crie uma Proposta de Valor   •   (עברית) יצירת הצעת ערך   •   (العَرَبِيَّة) إنشاء اقتراح قيمة   •   (हिन्दी) एक मूल्य प्रस्ताव बनाएँ   •   (ру́сский язы́к) Создать Предложение Ценности   •   (Dansk) Opret en Værdiopstilling   •   (Svenska) Skapa ett Värdeförslag   •   (Suomi) Luo Arvoehdotus   •   (Norsk) Opprett en Verdioppstilling   •   (Türkçe) Bir Değer Önerisi Yaratın   •   (Polski) Utwórz Propozycję Wartości   •   (Româna) Creați o Propunere de Valoare   •   (Ceština) Vytvořte Návrh Hodnoty   •   (Slovenský) Vytvorte Návrh Hodnoty   •   (Magyar) Hozzon Létre egy Érték-javaslatot   •   (Hrvatski) Stvorite Vrijednost Prijedlog   •   (български) Създайте Предложение за Стойност   •   (Lietuvos) Sukurkite Vertės Pasiūlymą   •   (Slovenščina) Ustvarite Vrednostni Predlog   •   (Latvijas) Izveidojiet Vērtības Priekšlikumu   •   (eesti) Loo Väärtuspakkumine