A user flow wireframe is a visual representation of the steps a user takes to accomplish a specific task or goal on a website or app. It shows the sequence of screens, actions, and decisions a user makes to complete a task, from the beginning of the process to the end.
User flow wireframes are important because they help designers and developers understand the user's journey through the website or app. By mapping out the user's path, designers can identify pain points, areas of confusion, and opportunities to improve the user experience. User flow wireframes can also help stakeholders and clients understand the proposed design and how it will work in practice.
User flow wireframes are best used as a tool for collaboration between designers, developers, and stakeholders. They can be used to identify potential issues early in the design process, before development begins. User flow wireframes can also be used to test and refine the user experience, ensuring that the website or app is easy to use and meets the user's needs.
A user flow wireframe typically includes the following elements:
Your user flow wireframe should incorporate arrows, lines, and shapes similar to those of a flowchart. When the user clicks on button A, clearly show they are dropped on page B, where they'll have the options to choose from button C or D. Laying out your user flow in a flowchart style will allow you and your product development team to step back and view your user flow as a whole.
Be as specific as possible in labeling your user actions or decisions. Remember that your users are not as familiar with your product as you are and that they may get confused easily. Clearly label exactly what a user has to do to achieve their objective, and outline each step along the way to find potential user flow holes or gaps.
Once your user flow wireframe is complete, ask real users to walk through it and read their reactions. Are most of them being confused or tripped up by one step in particular? Do you have too big of a gap between steps 3 and 4? Conducting real user interviews is the best way to gain quick insight on how users view your product.
The level of detail in a user flow wireframe will depend on the complexity of the task or process being designed. In general, it should provide enough detail to communicate the flow and functionality of the design, but not so much detail that it becomes overwhelming or confusing.
User flow wireframes can be tested using user testing methods such as usability testing, A/B testing, or card sorting. These methods can help designers identify areas where the user experience could be improved and make adjustments to the user flow wireframe accordingly.